Kim Jones explores an ease of dressing with a certain Roman freedom.. for FENDI SS 24
In the latest collection, Kim Jones explores an ease of dressing with a certain Roman freedom, where imperfection becomes a more human perfection and where luxury is found in the comfort and quiet confidence clothing and accessories give the wearer to be themselves.
A sense of duality – a very FENDI quality - permeates the collection. “When I am in Rome, every day I walk from the hotel to the Colosseum wearing my ear pods. It’s like listening to a soundtrack to an imaginary film with FENDI characters I see along the way,” says Kim Jones, FENDI Artistic Director of Couture and Womenswear.
“In Rome, there is an elegance in ease and not caring what anybody else thinks – that is real luxury. In this collection, I wanted to reflect that. It is about women who dress for themselves and their own lives, I see it with Silvia and Delfina all of the time. It’s not about the spectacle of being looked at but the reality of wearing and the confidence and chicness that comes with it. It’s not about being something but being someone.”
A walk-through Rome, where the ordinary is amplified and becomes extraordinary; histories are intertwined with the past becoming present and where insouciant personal style reflects the inner world of the wearer.
The music for the show is This Bitter Earth / On the Nature of Daylight, a composite work featuring Dinah Washington’s “This Bitter Earth” and Max Richter’s piece “On the Nature of Daylight”.