In the first online exhibit and auction, The Next 100 Years of Gucci, 29 handpicked artists create a telescopic vision of the House’s infinite horizons through NFT artworks.
Continuing the House’s exploration of the art world, as well as its own journey through the uncharted territory of the metaverse, Gucci’s experimental online space inaugurates the Vault Art Space. Created through a partnership between Gucci and SuperRare, the pioneering marketplace for unique curated NFT artworks, the gallery is a place to view and collect the forward-thinking visions of contemporary artists. Unbound by physical walls, the space presents a regular rotation of exhibitions, each an immersive whirlwind of creativity. The debut exhibition, The Next 100 Years of Gucci, presents a selection of NFT artworks, each a collectible fragment of Gucci’s kaleidoscopic heritage. It will be showcased and auctioned off directly on Vault’s website in three drops, with the first from June 23 to July 1, 2022, the second from July 7 to July 15, and the third from July 21 to July 29. All sales will be in ETH.
For this first exhibition, Vault continues to conjure up a temporal flux by calling upon 29 handpicked artists to reflect upon the House’s century of heritage and envision what comes next. Within each work, the codes of Gucci’s past and present become signs of its future. From cryptoart natives to more traditional creators experimenting with digital artforms and from past Gucci collaborators to emerging talents, the initial slate of artists includes Alanna Vanacore, Alex Trochut, Alexis Christodoulou, Aliendope, ALIENQUEEN, Aliina Kauranne, anchenillustration, Antoni Tudisco, Dārta Katrīna, diberkato, Drew Young, eBoy, Ignasi Monreal, Ignorance1, Jordan Schiffer, Kris Andrew Small, loudsqueak, Merijn Hos & Jurriaan Hos, Paulina Almira, Pet Liger, Pindar Van Arman, SamJ, Sasha Katz, Sheidlina, Tim Maxwell, trs.mnz, Tyler Spangler, VEXX, and YEAHYEAHCHLOE.
As both a spotlight and a platform, the gallery progresses Vault’s commitment to supporting and empowering the talents of today and tomorrow, and speaks to Alessandro Michele’s vision for Gucci as he continuously pushes the boundaries of the House’s narrative to include ever-diverse points of view. Vault Art Space infinitely extends this storyline as the possibilities become endless, further advancing the House’s journey into the digital web3 art realm.
As Vault traverses the landscape of web3, the gallery puts down roots in the crypto art space. This is reflected by the House’s purchase of the SuperRare DAO's native token $RARE, marking Gucci’s entrance into the first DAO focused on curation in web3.
For the launch of The Next 100 Years of Gucci in the Vault Art Space, Gucci (@gucci) and SuperRare (@SuperRare) will host three Twitter Spaces conversations, where artist, philosopher, curator, and writer Rowynn Dumont will speak to participating artists about the creating and collecting art today. These open conversations will also be recorded and available to listen to afterwards as episodes of the Gucci Podcast, which is accessible on all major podcast streaming platforms. The first conversation will take place June 23 at 6 pm CEST.