JW Anderson launches Pride Capsule 2024

This collection features graphics of the iconic JWA Pigeon Clutch bag, reimagined for Pride by the brand’s long-time collaborator, artist Pol Anglada, across ready-to-wear including T-shirts, vests, polos, hoodies, underpinnings and shorts.

The Pigeon is reimagined in harnesses, with rainbow plumage and showered in confetti. An illustration of a couple embracing in front of the JW Anderson Soho Flagship Store is depicted in vibrant colour. The JW Anderson logo is repeated and enlarged across items in the rainbow colours of the Pride flag.

JW Anderson launches Pride Capsule 2024
JW Anderson launches Pride Capsule 2024

A nod to the core of the capsule, which is launching during Pride month, a slogan reads ‘Won’t you be my pigeon? Chirp loud. Live Proud’, a celebration of living authentically and
unapologetically, emblazoned in bold caps.

The Capsule is now available to purchase from JW Anderson Soho in London, JW Anderson in Milan and at jwanderson.com

JW Anderson launches Pride Capsule 2024
JW Anderson launches Pride Capsule 2024
JW Anderson launches Pride Capsule 2024
JW Anderson launches Pride Capsule 2024
JW Anderson launches Pride Capsule 2024
JW Anderson launches Pride Capsule 2024
JW Anderson launches Pride Capsule 2024
JW Anderson launches Pride Capsule 2024

@jw_anderson

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