Upcycled by Miu Miu continues to pursue a sustainable ideology, now giving new life to pre-loved denim in collaboration with Levi’s®. A selection of classic denim pieces is re-fashioned by Miu Miu, seen through the brand’s maverick and determinedly playful eye and worn by Miu Miu muses, the actor Emma Corrin and models Lila Moss and Georgia Palmer, all portrayed by Johnny Dufort.
A celebration of iconic garments, this project includes vintage men's 501® jeans and Trucker Jackets from the 1980s and 1990s: these denim pieces have been customised and personalised by Miu Miu, in a play between masculinity and femininity, and aimed squarely at an equally free-spirited Miu Miu woman.
Upcyled by Miu Miu in collaboration with Levi’s® will be unveiled in London Selfridges and Shanghai IAPM mid-May. Afterwards, on May 24th the collection will also be available online at miumiu.com, 18 select Miu Miu stores worldwide and Dover Street Market Los Angeles.